From: Nitin Chhoda
Date:
Denville, NJ
Dear Fellow Success Minded Private Practice Owner,
Wouldn’t you like an easy, proven, and low cost system for getting more patients and referrals?
If so, I’d like to give you all of my best referral generation strategies that have helped me and thousands of my clients take their private practice to an entirely new level.
Best of all, I’d like to give you all my proven and time-tested client getting strategies for only $59, for the next 24 hours only, as a way of thanking you for your commitment to your business (in the past, this information has been sold for $1,497 and more). You get five cutting edge, behind the scene presentations that have NEVER before released. This material is based in part on my bestselling Referral Ignition (RI) done-for-you marketing toolkit, which is currently sold out.
It’s simple really… I want you to see a glimpse of the POWERFUL value of my (now sold out) Referral Ignition System with this “primer course” called RI 5 Core Formula.
…because I know that once you use these proven marketing strategies that I give you to drive more clients and referrals to your practice, you will make more money, gain more freedom and position yourself as the top private practice expert in YOUR area; and you’ll keep coming back to me for all of your business and marketing needs.
The fastest and easiest way I know to get YOU to TRUST ME is to give you my most powerful client winning/attracting systems that work for almost NOTHING.
It’s a win/win proposition… wouldn’t you agree?
Whether you own your own practice, dream to own a practice someday or just want to offer your patients an improved experience, he has information you need. If you have the opportunity to attend an event of Nitin’s, do not hesitate. You will only regret not attending.”
I used to be a struggling physical therapist working at a large corporate clinic in New Jersey. I worked for “them”. I was struggling because I was stuck with a salary that had very little room for growth. I wanted to start my own practice and build my own business but refused to spend tens of thousands of dollars on overpriced consultants (many of whom had never spent a single day as a clinician).
I felt I had the entrepreneurial drive and took a leap of faith. With a lot of enthusiasm and help from the banking system, I had my own private practice and fitness training center. I did everything I could to make ends meet; home care, outpatients in my own clinic, knocking on the doors of doctors. The dream started to fade faster than it began. I started getting burned out quickly.
Before long, I had resigned myself to the fact that my practice would control me, rather than the other way around.
I was not getting paid as much as I wanted. Waiting weeks to get reimbursed, defending the need to charge copays and competing with vested interests from referral sources was NOT the reason I went to PT school. I was an employee in my own business. I realized I wanted more. I wanted the freedom that came with owning a business, NOT a glorified job where I could call myself a business owner.
I felt trapped.
The only way out at that time was to work harder (not smarter). Despite endless hours in the clinic, my income went through many ups and downs. There was no predictability. I couldn’t measure my business, what brought in patients, which methods worked and which didn’t or what was generating a positive return on investment. I had bought myself a job that I could not get out of. I had all the structure and organization you could imagine, but yet, there was something missing.
I got patients by accident, almost randomly. I didn’t know where my referrals were coming from, who my top referral sources were, and I was doing NOTHING to nurture referrals from existing clients.
Every marketing method I tried failed. I wasted a lot of time and money with copycat techniques. I remember printing out a one page flyer and walking around the neighborhood, sticking it in door-to-door in the hopes that someone would contact me to set up an appointment. I did lunches with doctors and also cold called them.
Nothing was working in a predictable, measurable manner. The despair was rising.
All I ever really wanted was a full patient schedule. To get a high, fair reimbursement per visit and go home to my family at the end of the day and relax. It was obvious that I needed some reliable marketing systems to get clients when I wanted. Most importantly, I wanted the option to set up a successful practice, sell it and walk away when the time came.
The reality was strikingly different. I had become a slave in my own business.
But the night is always the darkest before the dawn.
The turning point came in January 2007. With some dumb luck and desperation, I stumbled upon a referral generation method that got me nine new patients within six days.
The best part was it was really easy telling these nine clients about additional products and services, since they came to me as referrals from two local businesses and doctors that they already trusted. This allowed me to become an “instant authority” in their eyes.
That’s when something clicked and everything changed for me. It was like I had an AH – HA moment!
I felt like Archimedes and wanted to yell EUREKA! I finally realized there were better, more predictable and more low cost ways to market my private practice. I had to stop throwing money away on dead end print ads, postcards, flyers, business cards and doctors lunches.
Within the next six months, I had created over 27 different patient getting systems, strategies and tactics that produced new clients for me.
Some strategies worked better than others.
Over the next three years, I tracked, tested, and tweaked each marketing system until my business grew dramatically. I started to teach these strategies to private practice owners around the country through my Referral Ignition systems and workshops.
My goal was to take all the guesswork out of the equation. Referrals are not hard to get as long as you have the right systems and the right people in place.
Trust me, life is much better when you have a predictable marketing system that gets you all the patients you need and want!
I Want To GIVE YOU FIVE of My Best Client Attraction and Referral Generation Systems To Use In Your Private Practice Presenting, for the first time, the RI 5 Core Formula. You get instant, digital access to my systems in seconds AND you can download the entire system to your computer or listen on your Ipod.
Ignore these methods at your own peril. The changing economy makes it necessary for us to adapt to changing times. The economy represents new developments and significant new opportunities. Did you know that your patients and existing clients are your BEST referral sources to find your future clients? Consumers will become the drivers of healthcare in the new economy. If you do not have an internal referral generation system in place, this presentation ALONE will be worth thousands of dollars. For the first time ever, I present you with a roadmap on what works and what doesn’t. In this revealing presentation, you will learn:
- The difference between growth and expansion – what it means to the future of your practice
- The importance of implementation – execution is more critical than perfection
- The prospect stimulator formula – get patients before they become patients
- Patient generation funnel – how to transition prospects to patients
Don’t waste another penny on direct mail marketing until you listen to this cutting edge presentation. In this module, I teach you the system I use to precondition ALL of my patients / clients so they WANT to refer their friends, family and co-workers to me using powerful marketing campaigns. This is radically different from anything you have ever heard and will change the way you ask for referrals from your existing clients.
- Discover the importance of niche definition – all is lost if you cannot precisely define your target audience.
- How to identify effective marketing components and save thousands of dollars on wasted advertising.
- Instant ways to generate a ‘hook’ for your practice and services
- The postcard marketing system that will ALWAYS yield a positive return on investment
In this far reaching presentation, I reveal the exact system you can use to expand your circle of influence with patients. Learn how to offer a wide variety of services to patients and clients, using multiple revenue streams including a group wellness model, ancillary services (massage, nutrition, exercise equipment sales, membership programs) and various cash paying models. Multiply the revenue in your practice by:
- Expanding service options by “up-selling” additional services to existing clients
- The precise multi-media formula (letters, email, phone) to follow up with patients
- The right terminology to position yourself as an expert
- Establishing a true, meaningful connection with clients outside the clinic, so you are not “just another provider”
This is my favorite system. It allows you to get patients and clients from local businesses in the community. It is the most POWERFUL way to get access to a significant number of qualified prospects in your community and piggy back on the reputation that local businesses already have with their clients. Every local business has a list of clients and leads that can be prospects for YOUR practice. Leveraging the goodwill, the relationships and the marketing dollars the other businesses have spent on their lists to grow your practice (and doing the same for them) with a mutually beneficial preferential referral structure (where appropriate) is the fastest way to gain visibility in the community.
- The community magnet approach – target local businesses with razor sharp precision and get them to promote YOU
- Transforming patients into “human billboards” for your practice by giving away educational resources
- Hiring local printers to do all the work for you – targeted mail campaigns for local businesses
- Evaluate the size of your local market and exponentially grow your patient base
The biggest mistake most private practice owners make is that they try to do everything themselves, which results in a significant opportunity loss. Wouldn’t you rather implement one of my strategies and get two new doctors to refer you instead of writing your own newsletters and setting up your Facebook page? If you want to grow your practice, it is CRITICAL that you delegate the “low priority tasks” while managing the “high priority” ones. Your mantra should be to resolve, set aside or delegate every single task, so your to-do list stays manageable at all times.
- Identify the “critical 5%” of all activities that you must handle yourself
- Delegate a majority of your day-to-day activities to other individuals
- Creating referral relationships with doctors, referral sources (part of your 5%)
- Finding “Grade A” referral sources and nurturing them to create a “local business tsunami” of referral sources
- How to start a private practice in less than 90 days using nothing but free marketing tactics
- How to get “ready-to-schedule” patients from local businesses
- Three little known and never-talked-about “sneaky” marketing tactics that can transform your practice practically overnight
- The number one FREE WAY to market your private practice and much much more…
Before Midnight Of
In this exclusive, top-secret audio interrogation with a seven figure producing fitness trainer, you will uncover the precise emotional triggers behind patients who seek fitness and wellness programs after getting discharged from your practice. If you are a physical therapist or exercise professional, this program will be invaluable. There is a lot of money to be made with wellness services – clients are going to buy these services at some point – and with this audio, you will be able to seize the market. Learn how to master the ‘communication’ and ‘closing’ side of the business so you can effectively promote and sell high priced fitness training programs. Focus your energy on the high priority tasks and create a systematic marketing machine to grow your practice with cash paying fitness programs.
In order to build a successful practice, we need to reprogram our thoughts about money, invest in our own education and focus on ASSETS (patient lists, physician relationships and staff management). Overcoming the scarcity mindset and embracing the abundance mindset is the only way to achieve REAL SUCCESS in private practice. In this audio, which was exclusively recorded for my mastermind coaching clients, I teach you the value of building long term assets in your practice and ignoring the short term “shiny objects” that distract you from building the empire that you deserve. This audio is Money Management 101 for all private practice owners and is required listening even if you don’t want to build your own private practice conglomerate.
As they say, the first impression is the last. In this exclusive presentation, learn how to take a simple patient visit and transform it into a powerful customer support experience for the patient. Learn about the entire continuum of contact (from the first visit to discharge), do’s and don’ts of initial contact, the responsiveness and knowledge of the front desk staff, how to get patients to know you, like you and trust you and conditioning patients to refer friends and family with the correct sequence of phone, email and snail mail communication.
Take RI Core 5 Formula with you anywhere you go. As a special bonus, and to make sure that you have the most cutting edge patient attraction systems on hand no matter where you are, I’m giving you the entire RI Core 5 program on easy to listen to MP3s.
Now you can listen to the program on your iPod, in your car, or while you work out. Getting more patients and advanced referral generation tactics have never been easier.
It was my pleasure and honour to meet you… I was the quiet one but actively busy absorbing all information!!! Thank you very much!!!”
I am about to give you the blueprint to create your own financially secure practice, just like I have done for the hundreds of private practice owners I have worked with over the past several years.
You get everything for a small, one-time investment of only $59. Best of all, you get the entire program instantly in high resolution video tutorials which you can watch online anytime, anywhere on your computer. You don’t have to wait for shipping. Just click, buy and start growing your private practice – instantly.
You are fully protected by my 12 month, 365 day money back guarantee. If you don’t see more patients, save money with your marketing and increase the number of patients you see each month, just call my office and I’ll issue you a full refund – no questions asked. This is just my way of starting our relationship off on the right foot. For only $59, less than the cost of a patient visit, you get all five PROVEN and TESTED client winning strategies to take and plug into your private practice. Click here to order now.
If you want more referrals, increased retention and reactivation of existing patients and want to uncover an untapped referral network, and want to stop wasting your valuable time and effort chasing outdated, dead-end advertising ideas that fail to produce results, then you are seconds away from instantly accessing the RI 5 Core Formula. Order RI 5 Core Formula now, before you lose yet another patient and referral source due to ineffective advertising.
Committed to your success,
Nitin Chhoda
201-535-4475
P.S Remember that this is a proven system that has been duplicated by my coaching clients (who pay upwards of $10,000 a year to get access to me) time and again with amazing results. I’ve done ALL the work for you and I’m giving you five of my best strategies to grow your private practice, plus several bonuses if you order today. Don’t wait, because the price of this program WILL double very soon and you will miss out. Order RI 5 Core Formula now.